JBDC

JBDC

Jamaica Business Development Corporation

JBDC

There is no description for this curriculum
Duration
1-2 Hours
Curriculum Certificate
1-2 Hours

Curriculum Courses Learning Path - 5 Courses

Fundamentals of Business

1

Welcome to the "Introduction to Fundamentals of Business" course!

This short course is designed to provide you with a comprehensive overview of the essential concepts and principles that underpin the world of business. Whether you're a budding entrepreneur, a recent graduate, or someone looking to gain a foundational understanding of business operations, this course is your starting point.

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Unit Three: Marketing Fundamentals

2

By the end of this unit, learners should be able to explain why Marketing is important for Business, apply the 4Ps of Marketing and be able to develop the customer persona

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Module 2: Design Thinking and Value Proposition Canvas

3

In this module, learners will be introduced to the design thinking process and the requirements to develop products and services that meet customer needs. Skills and competencies needed to create a value proposition canvas for any business will also be examined. 

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Module 3: Marketing Fundamentals

4

By the end of this unit, learners should be able to explain why Marketing is important for Business, apply the 4Ps of Marketing and be able to develop the customer persona

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Module 4: Costing and Pricing for Startups

5

By the end of this unit, learners should be able to identify examples of record-keeping, and classifications of costs-fixed, variable, direct, and indirect pricing methods. Learners will be encouraged to apply pricing methods and strategies to your business. 

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Curriculum Complete

Successfully complete all of these courses to receive a JBDC Award.

All your learning will be reflected on your dashboard.